Transforming Your Landscape Business: A Guide to Social Media Practices in Canada
Many Canadian landscape companies don't realize the value of utilizing social media practices to revolutionize their industry. They are still stuck in traditional marketing channels — brochures, flyers, radio, and TV spots. This article takes a deep dive into how embracing social media can be the game-changer your landscape business in Canada needs. There's a famous saying by Wayne Gretzky: "Skate where the puck is going, not where it has been." As landscape business owners, it's time to "skate" to social media to up your marketing and build brand awareness. The following strategies are tailored for the Canadian market, adopting Canadian English nuances and cultural touchpoints, and aim to help landscapers like you to navigate this digital revolution. 1. **Get Chummy with Instagram** Beautifully-designed outdoor spaces are highly Instagrammable, eh! Canadians love sharing snapshots of beautiful landscapes with their followers. So why not make your work...